Skills from A Smart Bear — new & updated skillsClaude Code skills that implement frameworks and algorithms from A Smart Bear and the Hidden Multipliers book.https://skills.asmartbear.com/Rude Q&A: The Constructive Devil's Advocatehttps://skills.asmartbear.com/skills/asb-rude-qa/https://skills.asmartbear.com/skills/asb-rude-qa/Stress-test any decision, plan, pitch, or positioning against sharp questions until you can defend it or admit it isn't ready.Wed, 22 Jul 2026 00:00:00 GMTObservations: The raw, unjudged facts about who you actually arehttps://skills.asmartbear.com/skills/asb-carol-observations/https://skills.asmartbear.com/skills/asb-carol-observations/Surface the raw material your ideal-customer definition is built from — what customers praise, complain about, and leave over — through twelve unsparing question categories, recorded vividly and judged later. For a company already operating online, it first scans public reviews and press to seed the walk.Wed, 22 Jul 2026 00:00:00 GMTStrengths & Weaknesses: Distill the facts into the attributes that matterhttps://skills.asmartbear.com/skills/asb-carol-strengths/https://skills.asmartbear.com/skills/asb-carol-strengths/Convert your raw company observations into the few deep-truth attributes that matter — each tested for genericness and classified as strength, weakness, or deliberately both.Wed, 22 Jul 2026 00:00:00 GMTKeystones: Who needs an extreme version of what you're best athttps://skills.asmartbear.com/skills/asb-carol-keystones/https://skills.asmartbear.com/skills/asb-carol-keystones/Refine each strength into keystones — the characteristics that make certain customers need an extreme version of it — and name the real market segments that embody each.Wed, 22 Jul 2026 00:00:00 GMTDeal-Breakers: Who will never buy, no matter how much they like youhttps://skills.asmartbear.com/skills/asb-carol-dealbreakers/https://skills.asmartbear.com/skills/asb-carol-dealbreakers/Refine each weakness into deal-breakers — the disqualifiers that define your anti-market — then use them to hone every keystone segment into a sharper target.Wed, 22 Jul 2026 00:00:00 GMTInciting Events: What makes Carol buy today instead of somedayhttps://skills.asmartbear.com/skills/asb-carol-inciting-events/https://skills.asmartbear.com/skills/asb-carol-inciting-events/Map the trigger moments that move a perfect-fit customer from "call back in nine months" to "buying today" — one per keystone, vivid enough to advertise against.Wed, 22 Jul 2026 00:00:00 GMTDefine Carol: The ideal customer your whole company can aim athttps://skills.asmartbear.com/skills/asb-carol-define/https://skills.asmartbear.com/skills/asb-carol-define/Synthesize strengths, keystones, deal-breakers, and inciting events into a crisp, behavioral definition of your ideal customer — one Marketing can target, Sales can qualify, and Product can build to thrill.Wed, 22 Jul 2026 00:00:00 GMTWho, me? Find out who you actually arehttps://skills.asmartbear.com/skills/asb-who-me/https://skills.asmartbear.com/skills/asb-who-me/You can't read the label from inside the jar — this interrogation surfaces what drives you, what drains you, and the strengths you can't see, recorded as facts you can build a strategy on.Wed, 22 Jul 2026 00:00:00 GMTVoters: The one or two things that win you the whole gamehttps://skills.asmartbear.com/skills/asb-voters/https://skills.asmartbear.com/skills/asb-voters/Stop being pretty good at five things — find the one or two traits so extreme and so yours that customers accept every other trade-off, and bet the strategy on them.Wed, 22 Jul 2026 00:00:00 GMTThe Needs Stack: What your customer actually wantshttps://skills.asmartbear.com/skills/asb-needs-stack/https://skills.asmartbear.com/skills/asb-needs-stack/Climb inside your customer's head — map the ladder of needs your product serves, level by level, revealing your real alternatives, the outcome you may honestly promise, and your higher purpose.Wed, 22 Jul 2026 00:00:00 GMTPositioning: Reword your marketing until it's worth morehttps://skills.asmartbear.com/skills/asb-positioning/https://skills.asmartbear.com/skills/asb-positioning/Convert save-money pitches and vague claims into value-first, vivid positioning — specific, cliché-free, Opposite-Test-passing statements you can reuse in every ad, page, and pitch.Wed, 22 Jul 2026 00:00:00 GMTGoal Questions: What you want to know, but cannot ask directlyhttps://skills.asmartbear.com/skills/asb-interview-goals/https://skills.asmartbear.com/skills/asb-interview-goals/Turn "we should talk to customers" into a numbered list of goal questions — the unaskable questions (price, positioning, what to build) your interviews will be designed to answer.Wed, 22 Jul 2026 00:00:00 GMTHypotheses: Your best guesses, written down to facilitate learninghttps://skills.asmartbear.com/skills/asb-interview-hypotheses/https://skills.asmartbear.com/skills/asb-interview-hypotheses/Convert your untested beliefs about customers, pain, and price into numbered, falsifiable hypotheses — the raw material your customer interviews are designed to test.Wed, 22 Jul 2026 00:00:00 GMTInterview Questions: Test your hypotheses without leading the witnesshttps://skills.asmartbear.com/skills/asb-interview-questions/https://skills.asmartbear.com/skills/asb-interview-questions/Turn each hypothesis into an open-ended, unbiased interview question — a miniature experiment that uncovers what customers actually think, not what you hope to hear.Wed, 22 Jul 2026 00:00:00 GMTInterview Debrief: One conversation, distilled into evidencehttps://skills.asmartbear.com/skills/asb-interview-debrief/https://skills.asmartbear.com/skills/asb-interview-debrief/Turn raw notes or a transcript from one customer interview into a brief on-the-record report — concise answers mapped to your questions, plus the surprises that fit nowhere.Wed, 22 Jul 2026 00:00:00 GMTLearning: Let the interviews rewrite your hypotheseshttps://skills.asmartbear.com/skills/asb-interview-learning/https://skills.asmartbear.com/skills/asb-interview-learning/Synthesize everything your customer interviews have said into concrete updates — hypotheses confirmed, overturned, refined, or newly born — proposed one at a time, with you deciding each.Wed, 22 Jul 2026 00:00:00 GMTInterview Report: What you know, what you think, and what to do with ithttps://skills.asmartbear.com/skills/asb-interview-report/https://skills.asmartbear.com/skills/asb-interview-report/Turn a finished round of customer interviews into one findings report — validated truths, working theories, and open questions — ready to drive positioning, ideal-customer, pricing, and product decisions.Wed, 22 Jul 2026 00:00:00 GMT